7 Essential Questions
How to really understand the clients? Say Less, Ask More. - Published March 12, 2022

7 Essential Questions
Published March 12, 2022
The kickstarter/Ice Breaker Questions
1. What's on your mind? and/or Where should we start?
2. And what else? Is there anything else? (The AWE Questions)
3. What's the real challenge here for you?
- Combine "the focus question" and "the awe question" to create combos such as "And what else is the real challenge here for you?"
4. What would you want/like? What's the most desirable outcome for you?
5. How can i help? (The lazy question)
- If I could only do one thing to help you with this what would that one thing be?
6. What will you say no to if you say yes to this?
- Here's a list of alternative strategic questions that can help uncover more insights:
- What is our winning aspiration?
- Where will we play? (Have them to choose a sector, geography, product channel, and audience)
- How will we win?
- What capabilities must be in place?
- What management systems are required?
7. What was the most useful to you? (The learning question)
- What did you/can you take away from this?
Source: The Coaching Habit Say Less, Ask More & Change the Way You Lead Forever by Micheal Bungay Stanner
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